Are you among the users who think best graphic design and the most advanced level of coding is something that compels users to stay on your website? Then you should change this misconception of yours because it is excellent to have a blend of perfect web design and development, but users generally do not look for such elements. They search for simplest layout that easily and quickly allows them to navigate through all the pages.
Additionally, users look for the great amount of interactivity that enhances their overall user experience of the website. Now, it is clear what users need, so let’s browse all the elements including website features and functionality that users look for, which are ultimately helpful in making their experience impressive, simple and meaningful.
- Easy Interaction– Website is a plethora of features and functionalities that all together make your website an interactive web element for your target audience. On a single website you may include images, content, videos, audios, forms, links and a lot more. Out of all these elements, it’s up to you to decide which element is relevant for your website and helps in making the user interaction easier. Whichever elements you choose, always keep this in mind that you need your website to stand out from the rest grabbing user’s attention immediately and offering them the excellent user experience.
- Clean and Simple Design– Users require innovative web design and development solutions, but at the same time they also need clean interface with very simple design avoiding every kind difficulty while browsing the website. Complicated elements and navigation may definitely show your non- technical or general targets that you are highly efficient as a web design and development company, but it won’t arouse interest in them to stay at your website or browse it any longer. Keep this simple thumb rule in your mind that users are only interested in the end products so, make it easier and quicker for them to reach the destination.
- Device Adaptability– With the growing use of mobile devices of various sizes and resolutions, the demand of responsive web design is increasing rapidly. People are searching online more and more through their smart phones, which makes it highly essential for you to make your website adaptable to all devices, screen sizes and platforms from mobiles to tablets to desktops. In short, your website must be optimized for mobiles, for which you need to finalize which features are the important that should be highlighted on smaller screens.
These are just some basic web design and development elements that you must have on your website, but you can experiment the combination of many features and functionalities to have an excellent user experience on your website. Keep trying different elements to check what suits your website in the best way, after all, every website has a different purpose and different target audiences.